The Best Vral Marketing Campaigns: Will It Blend?
The Best Vral Marketing Campaigns: Will It Blend?
“Will it blend?” was an ingenuous viral marketing campaign on YouTube and other video hosting sites. The campaign was the brainchild of “Blendtec”, a company that sells blenders. The first viral message was uploaded on YouTube consisting of a presenter who tries to blend different objects using the company’s blender.
It immediately became a hit, getting a huge number of views by the end of the first day of the upload. The company then asked the audience to email their requests of objects to be blended in the next episode. After the success of the campaign the company’s sales tripled. The videos are still popular today.
Analysis:
If you take the time to analyze this viral marketing campaign you will notice that all the elements we mentioned in the previous article are present:
-Novelty:
The idea of blending hard every day objects to prove the sturdiness of a blender is interesting; almost anyone would sit and watch an iPod blended to smithereens. This unexpected idea resulted in a huge buzz surrounding the videos and the company.
-Subtlety
Although the videos were all about how strong the blender is, it was done in an indirect and entraining way. You can simply watch the videos to see stuff blended without ever feeling pressured into buying it.
-The feel good factor
Not only were the videos funny, but it was practically impossible for anyone not to share them with friends. They immediately granted the poster cool status among friends. Everyone will surely praise the poster for such a fascinating find. This led to the quick spread of the videos all over the internet.
-Continuity
Not only did the company make a series of videos, they also asked for the audience’s input on the content of the next episode. This made the people who sent suggestions have to wait for the next episode, guaranteeing a large number of viewers and a lot of buzz before the episode was even posted.
After analysis of this campaign you can clearly see that all of the elements of the best viral marketing campaign are present. To read about other great viral marketing campaigns please visit www.doubleurincome.com
At Double Your Income, you can find free online advice on Internet Marketing, along with more specialized consulting services to your small and medium sized online business in Egypt and the Middle East that are customized to perfectly suit your business’ needs and goals.
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Viral Advertising: “will it Blend?”
Viral Advertising: “will it Blend?”
You may have read about the merits of “viral advertising”, which is a relatively new term that refers to marketing techniques that use social networks (i.e. MySpace, your e-mail buddy list, etc) to pass along messages, e-mails, or video clips.
The message gets read or viewed and then is passed along to a friend or colleague in a viral fashion. Much like the chain letter of the old days, viral advertising is efficient and pinpoints its target. Advertisers figured out that an odd or entertaining video might be just the vehicle to bury an advertisement.
Below is a viral ad from a “high-end” blender company called BlendTec, a consumer product company that I had never heard of before this viral advertisement. They have produced a series of quirky ads that have floated around the internet with many now archived on YouTube.
This kitschy ad series has a catch phrase of “Will it Blend” with a host that reminds me of my son’s high school physics teacher replete with lab coat, safety glasses, and silly grin. Each episode includes another goofy test of the BlendTec blender with some offbeat item in the blender. I will stop there and let you make your own judgment.
Got to http://www.youtube.com/watch?v=C_A3EAuXA38
The point is that this is a powerful technique that many businesses could use to build their brand awareness.
John Bradley Jackson brings street-savvy sales and marketing experience from Silicon Valley and Wall Street. His resume also includes entrepreneur, angel investor, corporate trainer, philanthropist, and consultant. His book is called “First, Best, or Different: What Every Entrepreneur Needs to Know About Niche Marketing”. To contact Mr. Jackson, please visit http://www.firstbestordifferent.com or call him at 714-777-2033
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Categories: Heavy Duty Blenders Tags: Advertising, Blend, Viral
Why Blend Your Food? Weight Loss, Healthy Living, Taste – Maybe All Three
Why Blend Your Food? Weight Loss, Healthy Living, Taste – Maybe All Three
Are you aware of the amazing health and weight loss benefits available by blending your foods? Most of us are becoming painfully aware of the health hazards associated with the indulgent lifestyle of smoking, drinking and eating fatty processed junk food diets that we pick up and gulp down in a hurry.
Maybe a recent a Blendtec review has caught your eye where they highlighted the qualities of the world famous Blendtec Wildside blender . Or, perhaps you saw a comment in a healthy living magazine about the many benefits of blending your foods. It has long been known that blending and liquefying your fruits and vegetables greatly improves both the quantity and quality of nutrition that goes to your body. Blending foods helps speed up the weight loss process because when a high speed good quality blender is used, the fats and oils are broken down and more easily flushed from the digestive system.
When a person eats solid foods, their body requires a fair amount of time to digest the food. Because it is in the digestive system so much longer, there is more time for the body to absorb extra unwanted fats and put them into storage. With the liquefied format of blended foods, essential nutrients for the body are readily absorbed for the best nutritional benefits however the foodstuff moves rapidly from the body thereby preventing an excessive amount of absorption. By eating liquidized food you are able to eat often and in larger quantities so you don’t have to feel hungry like you do with so many diet plans. By blending your food you can pretty much eat whatever you want and still be able to simply and effectively loose weight.
So you understand about the taste and health benefits of blending your foods with a high quality blender but do you know what is most often rated the best blender in the world and why you will love having your own? The Blendtec HP3 A blender is a well proven appliance of the highest quality. It has been extensively tested and demonstrated around the world. The features make it easy to use and effective in producing the best possible outcomes. Use the link above and buy it now or at least check it out for the future. You may discover that for you too wonder how or why you ever lived without it.
Don is a healthy living enthusiast and has one of the best Blendtec Reviews with lots of great information if you’d like to learn more about the Blendtec hp3a blender then just click the link.
Link: http://areviewof.org/blendtec-hp3a/
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Why Blend Your Food? Weight Loss, Healthy Living, Taste – Maybe All Three
Why Blend Your Food? Weight Loss, Healthy Living, Taste – Maybe All Three
Claims abound of amazing health improvements and permanent weight loss that come when you start blending your foods as part of a healthier lifestyle? Society is becoming increasingly aware of the dangers of the indulgent lifestyle of tobacco, alcohol and the junk food diets picked up and gulped down while on the run.
You may have read some Blendtec reviews about the famous Blendtec Wildside blender or a review about blending in general and all of the benefits of blending your foods. Nutritionists have known for a long time that liquefying your fruits and vegetables with a blender significantly improves the nutrition that goes to and is utilized by your body. Blending foods helps speed up the weight loss process because when a high speed good quality blender is used, the fats and oils are broken down and more easily flushed from the digestive system.
If you are in the habit of eating solid foods, then your body demands a certain amount of time to digest what you have eaten. Because the solid food stays in the digestive tract so much longer than liquefied foods, more absorption of unwanted fats takes place. With the liquefied format of blended foods, essential nutrients for the body are readily absorbed for the best nutritional benefits however the foodstuff moves rapidly from the body thereby preventing an excessive amount of absorption. When you blend your food you can usually eat more often than when eating solid foods and you can have larger servings. You love it because you don’t feel the hunger that you frequently do when dieting. By liquefying what you eat, it makes it so that you can have whatever you want and you still can be loosing weight.
It is pretty obvious what the benefits are of optimum taste and a healthier lifestyle that accompany blending your foods with a caliber blender, but do you know what is most frequently referred to as the best all round blender available at any price anywhere in the world? Do you know why you are certain to love owning one? The Blendtec HP3 A blender is a precision kitchen appliance of unsurpassed quality. It is well known as “the best there is” around the world. The well designed features make it easy to use and simple to create the best possible blended outcomes. Go to the link above and click to go buy your own now or at least check it out in full. You will likely find like many others have found, that this kitchen investment was the best investment you’ve ever made.
Don has been writing a lot of reviews about top of the line products lately. He gives very nice insight about the product, visit one of his site about Blendtec Wildside Blenders now to read more. Link: http://areviewof.org/
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Just Blend it With The Blendtec Basic and You Will have the Healthy Life You Want
Just Blend it With The Blendtec Basic and You Will have the Healthy Life You Want
If you have researched healthy foods and eating habits then you are aware of the benefits of blending your foods. But, are you aware that the number one voted healthy living blender the Blendtec TB 621 BHM? When you choose a healthier lifestyle through blending, you have an amazing array of great recipes available for your food preparation. It won’t be long after you begin to use your blender consistently that you will not only enjoy your eating more, but you’ll likely find that you are also shedding a few pounds.
Have there been times in your life where you wished you could have a big energy boost in a healthy way? When you read the reviews, you’ll find that the Blendtec tb 621 is reputed to be “the one” to create the healthiest and most delicious green smoothies possible. The Blendtec tb 621 is also known as the Total Blender Basic. This amazing food processor comes with an ingenious and patented two-pronged blade that works synergistically with the unique style of the jar to create a vacuum type vortex that brings all ingredients to the fastest spinning tip of the blade and easily pulverizes it all into the optimum tasting and nutritious smoothie.
Another recipe that the machine can whip up is a delicious fruit shake. Because of the Blendtec Blender 621′s motor design, it gives the machine power that can pulverize ice and blend it with the fruits that you want to add thus creating a healthy and delicious fruit drink to share with the whole family. Now, isn’t that a dream machine for anyone interested in taste and health!
Soups are another Blendtec specialty and Tortilla soup is an all time favorite. It’s only 100 calories per serving or less and includes tomatoes, peppers, onions, taco seasoning and garlic. One of the best parts of the Blendtec Total Blender Basic it that you can create your soups without pre-heating them in the microwave. All you have to do is put all your ingredients inside your Total Blender Basic, push a button and blend it. This is the ultimate in convenience – how could a person want more?
Another great feature of the Blendtec tb 621 is having the Smart Touch Tec-nology™ Buttons. Because of the smooth surface on and around the control buttons, any mess is easily cleaned up almost without any effort at all. This Smart Touch Tec-nology™ also gives you 7 pre-programmed cycles for a large variety of the most frequent blending applications. You can hit one button and then go watch TV just waiting for your recipe to complete. This works because of the auto shut off as another feature on this amazing blender unit. Experience the fun and joy of your own healthy foods and snacks with the utmost in modern convenience – complements of the Blendtec Total Blender Basic!
Don is a healthy living enthusiast and has one of the best Total Blender Basic with lots of great information if you’d like to learn more about the Blendtec TB 621 then just click the link.
Link: http://areviewof.org/blendtec-tb-621-bhm
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Blend Blend And Blend Your Way To A Healthy Lifestyle With The Blendtec Basic!
Blend Blend And Blend Your Way To A Healthy Lifestyle With The Blendtec Basic!
If you know about healthy eating habits then you know that blending is a fantastic way to go but did you also know that one of the best possible choices in a blender is the Blendtec TB 621 BHM? Choosing to live a more healthy life by blending also gives you an incredible selection of delicious nutritious recipes to use with your food preparation. It won’t be long after you begin to use your blender consistently that you will not only enjoy your eating more, but you’ll likely find that you are also shedding a few pounds.
Have there been times in your life where you wished you could have a big energy boost in a healthy way? When you read the reviews, you’ll find that the Blendtec tb 621 is reputed to be “the one” to create the healthiest and most delicious green smoothies possible. Recently the Blendtec tb 621 had a name change and is now called the Blendtec Total Blender Basic. It has a unique two-pronged blade that works well with the design of the jar enabling it to suck and pulverize the ingredients to make a perfect green smoothie.
Of the many recipes that the blender masters, one of the best is creating an excellent fruit shake. Because of the outstanding engineering and motor design of the Blendtec Total Blender Basic, the unit has power to spare and will turn ice into snow and blend it beautifully with your fruits as you make delicious and healthy drinks to be enjoyed by the whole family. Now, isn’t that a dream machine for anyone interested in taste and health!
Soups are another Blendtec specialty and Tortilla soup is an all time favorite. It’s only 100 calories per serving or less and includes tomatoes, peppers, onions, taco seasoning and garlic. One of the best parts of the Blendtec TB 621 BHM it that you can create your soups without pre-heating them in the microwave. You only have to place the ingredients inside the Total Blender Basic, push a button and blend them. When blending soups, the longer you blend, the more your soup is heated up. Talk about convenience, how could you want anything more?
Another great feature of the Blendtec tb 621 is having the Smart Touch Tec-nology™ Buttons. Any needed cleanup is a breeze with these smooth surface control buttons. This Smart Touch Tec-nology™ also gives you 7 pre-programmed cycles for a large variety of the most frequent blending applications. You can hit one button and then go watch TV just waiting for your recipe to complete. This works because of the auto shut off as another feature on this amazing blender unit. Now it’s time for you to experience the fun and healthy foods with the famous and amazing Blendtec Total Blender Basic!
Don is a healthy living enthusiast and has one of the best Blendtec Total Blender Basic with lots of great information if you’d like to learn more about the Blendtec TB 621 then just click the link.
Link: http://areviewof.org/blendtec-tb-621-bhm
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Just Go And Blend Your Way To A Very Healthy Lifestyle With The Blendtec TB 621 BHM
Just Go And Blend Your Way To A Very Healthy Lifestyle With The Blendtec TB 621 BHM
If you have been reading reviews about healthy food, you may have noticed that blending is the way to go and using the Blendtec TB 621 BHM is among the best choices for your blender. When you choose a healthier lifestyle through blending, you have an amazing array of great recipes available for your food preparation. After a few months you will notice that you have lost some pounds by just blending your foods more often.
Have there been times in your life where you wished you could have a big energy boost in a healthy way? As per blender reviews, it’s stated that the blendtec tb 621 does the best job in making the most delicious green smoothies on the market. The Blendtec tb 621 has recently been renamed to the Blendtec Total Blender Basic. This amazing food processor comes with an ingenious and patented two-pronged blade that works synergistically with the unique style of the jar to create a vacuum type vortex that brings all ingredients to the fastest spinning tip of the blade and easily pulverizes it all into the optimum tasting and nutritious smoothie.
One of the many recipes that the blender does wonders with is creating an incredible fruit shake. With the specialized motor design of the Blendtec Total Blender Basic, it has the power and pulse to turn ice into snow and blend it with the fruits that you want as you create your own delicious and healthy drinks to share with the whole family. Even the skeptics find this to be the kitchen dream machine!
Soups are another Blendtec specialty and Tortilla soup is an all time favorite. It’s only 100 calories per serving or less and includes tomatoes, peppers, onions, taco seasoning and garlic. Another of the amazing features of the Blendtec Total Blender Basic is that it can make your soups without the need to pre-heat them. All you have to do is put all your ingredients inside your Total Blender Basic, push a button and blend it. This is the ultimate in convenience – how could a person want more?
Another of the favorite features of the Blendtec tb 621 is the Smart Touch Tec-nology™ control button panel. These are smooth surface buttons that allow you to operate your Blendtec blender without a mess.. This Smart Touch Tec-nology™ also gives you 7 pre-programmed cycles for a large variety of the most frequent blending applications. With literally a touch of a button you can go watch TV and wait for your recipe to be created, This works because of the auto shut off as another feature on this amazing blender unit. Now it’s time for you to experience the fun and healthy foods with the famous and amazing Blendtec Total Blender Basic!
Don is a healthy living enthusiast and has one of the best Blendtec Total Blender Basic with lots of great information if you’d like to learn more about the Blendtec TB 621 then just click the link.
Link: http://areviewof.org/blendtec-tb-621-bhm
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Juice Plus – Is It A Well Rounded Blend?
Juice Plus – Is It A Well Rounded Blend?
Born in 1993, Juice Plus contains a fruit juice powder-based vitamin supplement or the primary product, known as ” Orchard Blend “. It also contains vegetable juice powder-based capsules or their ” Garden Blend “. These products are sold together in four month supplies for around $ 165.00 – $ 170.00. In addition to these, there are many other products in the juice blend line which claim to prevent many different kinds of diseases, including chewables, gummies and even vitamins for cats and dogs. They say their nutritional products stand out amongst the rest and claim to accent health and nutrition in the health and wellness industry.
Juice Plus also offers a Company Opportunity in addition to their products. The advantages to these vitamin supplements, according to NSA are the natural ingredients. They say, Juice Plus is ” the next best thing to eating fresh fruits and vegetables”. NSA claims the products also reduce stress, are good for the heart and aids in a healthy immune system along with preventing many diseases.
The disadvantages are, there has been no cognitive proof of these findings and the company supposedly is very controversial. In any event, when choosing any Company or Company Opportunity, one must always use caution. Also, the correct skill set and mindset is key to any successful business. Learning the tools needed to launch and grow just about any business is always beneficial. Remember to be aware of reading the fine lines between any Company opportunity. As a result, choosing the right Company and the right Compensation Plan will be easier when you use caution.
Advantages will always be present when one has the necessary knowledge to achieve their desired success.
Angela Thompson is a Professional Network Marketer who has extensive training in The Art and Science of Internet Marketing. To find out more about Angela, click http:/www.repaddingmachine.com/juiceplus
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